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Struggling to Grow Your Business Online?

Case Studies

We are an elite brand consulting agency that focuses on all the aspects of your brand to achieve 3X* annual revenue so that you can focus on your product and aim for HIGHER GOALS

₹7.6 Lakhs revenue in 2 months

New Ayurvedic brand in a crowded market needed brand awareness and sale

1. High-quality content targeted user pain points
2. ⁠SEO optimization increased visibility
3. ⁠Engaging social media built communities
4. ⁠Unique hook ideation differentiated the brand

1. 120% website traffic growth (mostly organic)
2. 80% social media follower increase
3. 7.6 lakhs rupees direct sales from organic efforts (2 months)
4. Memorable brand messaging stood out from competitors

Key Takeaway: Organic marketing with hook ideation drives D2C success.

₹27.98Lakhs revenue in 3 months

New protein powder needed brand awareness and sales in a crowded market.

1. Targeted content: Blog posts, videos, infographics for fitness enthusiasts’ pain points.
2. Social media blitz: Engaging presence, influencer collaborations, targeted ads.
3. Memorable hooks: Differentiated the brand, addressed consumer needs.

1. 150% website traffic growth (organic)
2. 75% social media follower increase, high engagement
3. 28 lakhs rupees direct sales from organic efforts (3 months)
4. Distinct brand space, loyal customer base

Takeaway: Organic + hook ideation = D2C success.

₹8.72Lakhs revenue in 2 months: 9X RoAS

A rising streetwear brand needed to break through the noisy streetscape and convert curious clicks to loyal customers. Enter House of Unblur, tasked with maximizing ROI and igniting brand love.

1. Targeted content: Blog posts, videos, infographics for fitness enthusiasts’ pain points.
2. Social media blitz: Engaging presence, influencer collaborations, targeted ads.
3. Memorable hooks: Differentiated the brand, addressed consumer needs.

1. Turn Up the Volume: Achieved a 17x ROAS (Return on Ad Spend), proving every rupee counted.
2. Low Cost, High Flow: Secured the lowest cost per purchase (CPR) of an average Rs. 99, smashing industry benchmarks.
3. Cashing in on Cool: Generated over Rs. 8.7 lakhs in revenue within two months, surpassing goals and fueling growth.
4. Building the Tribe: Fostered a passionate community around the brand, driving organic engagement and repeat purchases.

Key Takeaway: We went beyond the catwalk, crafting a data-driven, hype-fueled approach:

₹2.04Lakhs revenue in 20 days: 3.1X RoAS

A bold new ethnicwear brand faced the daunting task of breaking into a crowded market within weeks of launch. They needed House of Unblur to weave digital magic and turn heads fast.

We went beyond the runway, crafting a campaign with the speed and flair of a Bollywood dance number

1. Pre-Launch Buzz: Strategic influencer partnerships and social media teasers built anticipation before the big reveal.

2. Targeted Ads with a Touch of Spice: Laser-focused campaigns reached niche audiences across diverse platforms, showcasing unique regional styles.

3. Content that Connects: Vibrant blog posts and videos celebrated cultural festivals, styling tips, and the stories behind the garments, creating emotional resonance.

4. Shoppable Storytelling: Optimized product pages with high-quality imagery, detailed descriptions, and a seamless checkout experience – smooth as silk sarees.

1. Faster Than a Monsoon Dance: Achieved a 3x ROAS within the first 20 days of launch, proving every thread woven brought instant profit.
2. Low Cost, High Threads: Secured the lowest cost per purchase (CPR) of an average Rs. 382, exceeding industry benchmarks and setting a record pace.
3. Revenue Unveiling: Generated over Rs. 2 lakhs in revenue within the first 20 days, outshining expectations and marking a historic debut.
4. Community of Cultural Connoisseurs: Fostered a passionate online community celebrating shared heritage, driving organic engagement and word-of-mouth buzz.

1. Pre-Launch Buzz Sets the Stage: Generating anticipation ignites excitement and fuels early success.
2. Niche Targeting Beats Scattered Shots: Precise audience targeting and cultural understanding yield laser-focused campaigns with impactful results.
3. Stories Sell More Than Fabrics: Content that evokes emotions and celebrates heritage builds an emotional connection, leading to loyal customers.
4. Frictionless Finery: A smooth and engaging shopping experience ensures customers don’t get tangled up in checkout complexities.

This case study proves that ethnicwear is not just about fashion, it’s about celebrating heritage, connecting with a community, and turning clicks into customers in record time. 

₹2Lakhs revenue in 1 month: 2.67X RoAS

A newly launched 925 silver jewellery brand sought to establish an online presence, build brand trust, and achieve a positive ROAS within the first month.

Strategy

1. Conducted market research.

 

2. Positioned the brand with a unique value proposition.

 

3. Launched targeted digital campaigns on social media, Google Ads, and influencer marketing.

 

4. Created visually appealing content to showcase craftsmanship.

 

5. Optimized the website for conversions.

1. Max ROAS of 10X.
2. Average ROAS of 2.67X.
3. Cost per Purchase (CPP): Rs 1082.
4. Total revenue generated: Over 2 lakhs in the first month.

1. Targeted campaigns based on market research.
2. Compelling creative content is crucial.
3. Conversion-focused website optimization.
4. Continuous monitoring and optimization.

The D2C marketing campaign exceeded expectations, establishing a strong foundation for the brand’s growth in the competitive online jewellery market. Ongoing collaboration with the client focuses on refining and expanding strategies for continued success.

₹2.5Lakhs revenue in 20 days: 3.26X RoAS

Breaking into the saturated jeans market with a young, purpose-driven brand built on sustainability and ethical sourcing.

Our D2C marketing agency, House of Unblur, knew we needed a bold, disruptive approach to grab attention and stand out from the crowd. We crafted a data-driven, multi-channel strategy focused on

1. Brand Differentiation: Highlighting House of Unblur’s unique value proposition – sustainable, ethical denim with exceptional quality and style.


2. Hyper-Targeted Social Media: Leveraging Instagram, platforms where Gen Z and millennial audiences congregate, with highly targeted ad campaigns showcasing the brand’s story and product benefits.


3. Influencer Marketing: Collaborating with micro-influencers who embody the brand’s values and resonate with the target audience, driving authentic engagement and trust.


4. Shoppable Video Content: Creating engaging video ads and Reels featuring influencers and real people wearing the jeans, showcasing their versatility and style, and enabling instant purchase directly from the videos.


5. Sustainability Storytelling: Integrating the brand’s commitment to sustainability into every aspect of the marketing, from organic materials and ethical sourcing to plastic-free packaging, resonating with eco-conscious consumers.


6. User-Generated Content (UGC) Campaigns: Encouraging customers to share their experiences with brand using a branded hashtag, fostering a sense of community and social proof.

1. 3X Return on Ad Spend (ROAS): Every rupee spent on advertising generated a staggering 3x return, exceeding client goals and demonstrating exceptional campaign efficiency.
2. Revenue Explosion: Generated over Rs. 2.5 Lakhs in revenue within the first 20 days of launch, a remarkable feat for a brand-new entrant in a competitive market.
3. Brand Recognition & Community Building: Gained significant traction on social media, with organic reach soaring and a thriving community forming around the brand’s shared values.
4. Increased Website Traffic & Conversions: Witnessed a surge in website traffic and conversions, driven by engaging content, effective targeting, and seamless user experience.
5. Impact: This case study has become a shining example of successful D2C marketing for purpose-driven brands. We established brand as a leader in the sustainable denim space, proving that conscious consumers are willing to pay a premium for quality, ethics, and style.

1. A strong brand story that resonates with your target audience is key to differentiation and success.
2. Hyper-targeted social media advertising and influencer marketing are essential for reaching and engaging Gen Z and millennial audiences.
3. Shoppable video content and UGC campaigns drive engagement, conversions, and brand loyalty.
4. Transparency and commitment to sustainability resonate with today’s ethically conscious consumers.
5. Contact House of Unblur today and let us help your D2C brand achieve similar explosive growth and make a lasting impact.

The D2C marketing campaign exceeded expectations, establishing a strong foundation for the brand’s growth in the competitive online jewellery market. Ongoing collaboration with the client focuses on refining and expanding strategies for continued success.

₹8.7Lakhs revenue in 1 months: 17X RoAS

A rising streetwear brand needed to break through the noisy streetscape and convert curious clicks to loyal customers. Enter House of Unblur, tasked with maximizing ROI and igniting brand love.

1. Targeted content: Blog posts, videos, infographics for fitness enthusiasts’ pain points.
2. Social media blitz: Engaging presence, influencer collaborations, targeted ads.
3. Memorable hooks: Differentiated the brand, addressed consumer needs.

This case study proves that streetwear success isn’t just about flashy trends, it’s about igniting a feeling, building a community, and translating that passion into profitable action. House of Unblur helped this brand go from street corner hustle to cash register hustle, proving that organic resonance and targeted data can turn heads and turn a profit.

₹4.10Lakhs revenue in 1 months: 5.3X RoAS

Invigorating a fledgling men’s jewelry brand in a market dominated by traditional designs and limited online presence.

Client
A bold, contemporary brand crafting statement pieces for the modern gentleman, fusing exquisite craftsmanship with edgy aesthetics.

1. Targeted content: Blog posts, videos, infographics for fitness enthusiasts’ pain points.
2. Social media blitz: Engaging presence, influencer collaborations, targeted ads.
3. Memorable hooks: Differentiated the brand, addressed consumer needs.

This case study proves that streetwear success isn’t just about flashy trends, it’s about igniting a feeling, building a community, and translating that passion into profitable action. House of Unblur helped this brand go from street corner hustle to cash register hustle, proving that organic resonance and targeted data can turn heads and turn a profit.

10X RoAS in 2 months

Lost in the crowd of generic merch , an anime t-shirt brand craved connection with its otaku audience.

1. 10x ROAS: Revenue explosion in just 2 months.
2. Thriving community: Passionate fans proudly sporting their fandom.
3. Brand loyalty: Limited editions driving repeat purchases.
4. Impact: This brand is now a force in the anime merch scene, fueled by shared passion and the perfect merch to express it.

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